InstantCode Overview & Usage Guide

InstantCode is a WhatsApp Commerce feature in Picky Assist that allows businesses to sell products directly from images, videos, or promotional creatives using a simple product code.Instead of asking customers to browse catalogs or click links, businesses can simply display a code. Customers send the code on WhatsApp, and the system automatically guides them through the ordering process.This approach helps businesses capture purchase intent instantly, reduce drop-offs, and automate ordering without manual effort.

InstantCode works best when products are clearly displayed and the code is visible and easy to read in marketing materials.

How InstantCode Works

The working process of InstantCode is simple and fully automated.

A product is created or synced in Picky Assist, and the system generates a unique InstantCode for it. Businesses can display this code in promotional materials such as videos, posters, social media posts, or advertisements.

When a customer sends this code to the business WhatsApp number:

• The system identifies the product

• Product details are shown automatically

• Customer details and address are collected

• Payment can be completed (if enabled)

• Order confirmation is sent automatically

All of this happens inside WhatsApp, without manual intervention.

If a product is unavailable or out of stock, the system can display a custom message and optionally show alternate products,product collection or catalogue to avoid losing the customer.

How to Set Up InstantCode

To set up InstantCode, first navigate to All Menus → Commerce → Products.

Then click on Add Product in the top-right corner.

When creating a product, a default InstantCode is automatically generated by the system. You also have the option to edit this code and customize it according to your preference.

After the product is created, you can click on Edit Product at any time to modify the InstantCode as needed.

For example, codes such as 123 or blueshirt can be used. InstantCodes are not case-sensitive, meaning both uppercase and lowercase inputs will work.

Use short InstantCodes without spaces or special characters to avoid typing errors (example: shirt01, offer123).

Advantages of InstantCode

InstantCode provides several practical benefits for businesses:

• Captures buying intent instantly from videos and images

• Reduces dependency on links and landing pages

• Enables 24×7 automated ordering

• Reduces manual responses and operational workload

• Improves conversion from social media content

• Helps retain customers even when products are unavailable

It is especially effective for businesses that actively promote products through reels, ads, and other visual content, allowing customers to interact and purchase directly within WhatsApp.

SETTING OUT OF THE STOCK MESSAGES

How to customize and send out of the stock messages

Step 1 – Navigating to Smart Reply Settings

Go to All Menus, then under Smart Replies, click on Settings.

Step 2 – Customizing the Out-of-Stock Message

Scroll down slightly until you find the section “Automatic Product Sharing via InstantCode.” Ensure that the toggle is enabled and the status at the top-right corner shows Online. If you do not wish to use this feature, you can disable it at any time by turning off the same toggle button.

Make sure that Smart Reply is enabled, the channel status is set to Online, and all changes are saved properly to ensure the feature works as expected.

You can edit the message content in this section to customize the outgoing response based on your business needs. After making the required changes, click Save to apply them.

Step 3 – Using Attributes to Personalize Messages

While customizing the message, you can use attributes to automatically insert customer or product details. Commonly used attributes include Name, Email, Phone Number, Product Title, Price, and Category.

All available attributes are listed below , and you can insert them easily by clicking the Attribute icon and placing them in your message.

For example: Hi {Name}, your selected {Product Title} is not currently available. You can explore similar products under this {Category}.

Using attributes helps create personalized and professional messages without manual typing.

Benefits of Customizing Outgoing Messages

InstantCode allows businesses to customize system messages shown to customers during the ordering flow.

These messages may include:

• Product availability messages

• Out-of-stock notifications

• Order confirmation messages

• Fallback catalog suggestions

Customizing these messages helps maintain a consistent brand tone and improves customer experience.

Keep messages short, friendly, and action-oriented for better response rates.

Best Practices for Using InstantCode

To get the best results:

• Display codes clearly in images or videos

• Use high-quality product visuals

• Keep codes short and easy to remember

• Ensure products and pricing are updated regularly

• Test the ordering flow before running campaigns

Always verify stock availability and automation flows before promoting an InstantCode publicly.

InstantCode simplifies the process of selling through WhatsApp by allowing customers to order products instantly using a simple code. By combining automation, product catalogs, and messaging, businesses can reduce manual work, improve conversion rates, and provide a smoother buying experience.

When used correctly with clear marketing and updated product data, InstantCode becomes a powerful tool for WhatsApp-based commerce and social selling.