> For the complete documentation index, see [llms.txt](https://help.pickyassist.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.pickyassist.com/setting-up-guide/connecting-channels/whatsapp-templates/template-types/text-templates.md).

# Text Templates

## Overview

A **Text Template** is a pre-approved message format used in WhatsApp Business API to initiate conversations with customers or send messages outside the 24-hour customer service window. It contains only text content and can be used for notifications, updates, or promotional communication.

### Key Features

* **Text-Only Content**\
  Text templates include only plain text. Media files such as images, videos, or documents are not supported.
* **Dynamic Variables**\
  Supports placeholders (e.g., `{{1}}`, `{{2}}`) to personalize messages for each user.
* **Optional Buttons**\
  Can include:
  * Quick Reply buttons (for user interaction)
  * Call-To-Action buttons (Visit Website / Call)

{% hint style="info" %}
**Meta Approval Required**\
All templates must be submitted and approved by Meta before use.
{% endhint %}

<figure><img src="/files/AlkrI6riMG9XzMb35pCa" alt=""><figcaption></figcaption></figure>

#### Template Structure

A standard text template consists of:

1. **Body (Main Message)**\
   The primary text content of the message.
2. **Variables (Optional)**\
   Used to insert dynamic values such as name, order ID, etc.
3. **Buttons (Optional)**\
   Interactive or action-based buttons for user engagement.

#### Example

**Template Message:**

```
Hi {{1}}, your order {{2}} has been shipped successfully.
```

**Output:**

> Hi John, your order #1234 has been shipped successfully.

#### Template Categories

Text templates are categorized based on use case:

* **Marketing**\
  Promotional messages, offers, product updates
* **Utility**\
  Transactional messages such as order confirmations, reminders
* **Authentication**\
  OTP and verification messages


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://help.pickyassist.com/setting-up-guide/connecting-channels/whatsapp-templates/template-types/text-templates.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.