Introduction
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WhatsApp templates can be sent through multiple modules in the platform, depending on the business use case, communication type, and level of automation required.
Each module is designed for a specific purpose, such as:
Bulk messaging using Broadcaster
Automated event-based messaging using Connector
Interactive and conversational flows using Chatbot or Flow Builder
Manual agent communication using Team Inbox and Quick Messages
This flexibility allows businesses to send template messages in both:
Automated workflows
Real-time conversations
By choosing the appropriate sending method, businesses can ensure efficient communication, better user engagement, and a seamless customer experience.
Templates can be sent using the following modules:
Used for bulk messaging campaigns
Send templates to multiple contacts at once
Suitable for:
Promotions
Notifications
Announcements
Used for automation and integrations
Send templates based on:
Events
API triggers
Ideal for backend-driven workflows
Used to send templates within automated chatbot flows
Supports:
Manual selection
Dynamic data-based sending
Best for interactive conversations
Used to send templates as part of a flow-based interaction
Helps in guiding users through:
Forms
Step-by-step processes
Used for manual conversations by agents
Templates can be sent during live chat with customers
Helps in quick and consistent responses
Used for predefined responses
Agents can quickly send templates without typing
Improves response speed and efficiency
These multiple sending options allow businesses to: Automate communication Handle bulk campaigns Respond instantly during live chats Integrate templates into workflows
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