Introduction

Overview

WhatsApp Templates are predefined message formats that allow businesses to send automated and structured messages to customers through the WhatsApp platform.

These templates are commonly used for:

• Notifications and alerts

• Order updates and confirmations

• Promotional and marketing messages

All templates must be approved by WhatsApp before they can be used. Approval may take up to 72 working hours, so plan your campaigns accordingly.

Templates support dynamic fields (e.g., customer name, order details), allowing messages to be personalized while maintaining a consistent format.

Using templates helps businesses:

• Ensure message consistency

• Stay compliant with WhatsApp policies

• Save time and effort in creating messages

Picky Assist does not have any role in the approval or rejection of WhatsApp templates.Template approval is handled entirely by WhatsApp (Meta).

Billing & Usage Note

• Template messages are chargeable, and pricing varies based on the recipient's country.

• Ensure that your wallet has sufficient balance before sending template messages.

WhatsApp Templates are essential for automated, scalable, and policy-compliant communication, especially when interacting with users outside the active session window.